supported by
supported by

Case study

Case study

Case study

Regenerative Agriculture

Regenerative Agriculture

Regenerative Agriculture

How Asahi brought verified farm data into its beer supply chain, from paddock to pint

How Asahi brought verified farm data into its beer supply chain, from paddock to pint

How Asahi brought verified farm data into its beer supply chain, from paddock to pint

About

Asahi

Most of a global brewer's footprint lies on the farms that grow its barley. Asahi, Boolah Group and Downforce measured it using a methodology that delivers verifiable, audit-ready evidence for sustainability claims.

About

Asahi

Most of a global brewer's footprint lies on the farms that grow its barley. Asahi, Boolah Group and Downforce measured it using a methodology that delivers verifiable, audit-ready evidence for sustainability claims.

About

Asahi

Most of a global brewer's footprint lies on the farms that grow its barley. Asahi, Boolah Group and Downforce measured it using a methodology that delivers verifiable, audit-ready evidence for sustainability claims.

Australia

location

Australia

location

Australia

location

42,000

HA

42,000

HA

42,000

HA

23

farms

23

farms

23

farms

9

years of analysis

9

years of analysis

9

years of analysis

challenges

Proving what they already knew.

Most of a beverage company's emissions are Scope 3, which makes them the hardest part to measure consistently. For beer, barley is one of the biggest single variables.

challenges

Proving what they already knew.

Most of a beverage company's emissions are Scope 3, which makes them the hardest part to measure consistently. For beer, barley is one of the biggest single variables.

challenges

Proving what they already knew.

Most of a beverage company's emissions are Scope 3, which makes them the hardest part to measure consistently. For beer, barley is one of the biggest single variables.

challenge 1

Scope 3 is the hardest part to measure

Most of a beverage company's emissions are Scope 3, which makes them the hardest part to measure consistently.

challenge 1

Scope 3 is the hardest part to measure

Most of a beverage company's emissions are Scope 3, which makes them the hardest part to measure consistently.

challenge 1

Scope 3 is the hardest part to measure

Most of a beverage company's emissions are Scope 3, which makes them the hardest part to measure consistently.

challenge 2

Barley is one of the biggest single variables

For beer, barley is one of the biggest single variables. In Asahi's emissions snapshot, malt accounts for 7% of total emissions and barley for 4%.

challenge 2

Barley is one of the biggest single variables

For beer, barley is one of the biggest single variables. In Asahi's emissions snapshot, malt accounts for 7% of total emissions and barley for 4%.

challenge 2

Barley is one of the biggest single variables

For beer, barley is one of the biggest single variables. In Asahi's emissions snapshot, malt accounts for 7% of total emissions and barley for 4%.

challenge 3

On-farm reality, in a reportable form

Getting this right means understanding what happens on farm, from inputs through soil health to yield, in a form that holds up to reporting standards.

challenge 3

On-farm reality, in a reportable form

Getting this right means understanding what happens on farm, from inputs through soil health to yield, in a form that holds up to reporting standards.

challenge 3

On-farm reality, in a reportable form

Getting this right means understanding what happens on farm, from inputs through soil health to yield, in a form that holds up to reporting standards.

Our response

The verified data beneath it all

Downforce measured emissions through Australia's GAFF tool and soil carbon removals by fusing ground-based data with earth observation, tracked annually. The results were audited under ISO 14064 by SGS to produce a net-zero carbon report.

Our response

The verified data beneath it all

Downforce measured emissions through Australia's GAFF tool and soil carbon removals by fusing ground-based data with earth observation, tracked annually. The results were audited under ISO 14064 by SGS to produce a net-zero carbon report.

Our response

The verified data beneath it all

Downforce measured emissions through Australia's GAFF tool and soil carbon removals by fusing ground-based data with earth observation, tracked annually. The results were audited under ISO 14064 by SGS to produce a net-zero carbon report.

response 1

Emissions measured through GAFF

Downforce measured emissions through Australia's GAFF tool, tracked annually.

response 1

Emissions measured through GAFF

Downforce measured emissions through Australia's GAFF tool, tracked annually.

response 1

Emissions measured through GAFF

Downforce measured emissions through Australia's GAFF tool, tracked annually.

response 2

Soil carbon removals from fused data

Soil carbon removals were measured by fusing ground-based data with earth observation, tracked annually.

response 2

Soil carbon removals from fused data

Soil carbon removals were measured by fusing ground-based data with earth observation, tracked annually.

response 2

Soil carbon removals from fused data

Soil carbon removals were measured by fusing ground-based data with earth observation, tracked annually.

response 3

Independently audited to ISO 14064

The results were audited under ISO 14064 by SGS to produce a net-zero carbon report.

response 3

Independently audited to ISO 14064

The results were audited under ISO 14064 by SGS to produce a net-zero carbon report.

response 3

Independently audited to ISO 14064

The results were audited under ISO 14064 by SGS to produce a net-zero carbon report.

Key findings

Evidence at work

Key findings

Evidence at work

Key findings

Evidence at work

01

Measured at scale

Emissions and soil carbon removals measured across 23 farms covering 42,000 hectares in New South Wales, Australia.

01

Measured at scale

Emissions and soil carbon removals measured across 23 farms covering 42,000 hectares in New South Wales, Australia.

01

Measured at scale

Emissions and soil carbon removals measured across 23 farms covering 42,000 hectares in New South Wales, Australia.

02

Product-level reporting, from day one

Asahi can now report its barley footprint at product level on audited data.

02

Product-level reporting, from day one

Asahi can now report its barley footprint at product level on audited data.

02

Product-level reporting, from day one

Asahi can now report its barley footprint at product level on audited data.

03

Independently audited

Results audited under ISO 14064 by SGS to produce a net-zero carbon report.

03

Independently audited

Results audited under ISO 14064 by SGS to produce a net-zero carbon report.

03

Independently audited

Results audited under ISO 14064 by SGS to produce a net-zero carbon report.

04

One record, three roles

Boolah connects sustainably grown, low-emission, traceable barley to customers; Regen4real provides the sustainability framework and how to interpret it across complex farming systems; Asahi uses the data to inform sustainability decision-making and to report on Scope 3 emissions, all from the one verified record Downforce provides.

04

One record, three roles

Boolah connects sustainably grown, low-emission, traceable barley to customers; Regen4real provides the sustainability framework and how to interpret it across complex farming systems; Asahi uses the data to inform sustainability decision-making and to report on Scope 3 emissions, all from the one verified record Downforce provides.

04

One record, three roles

Boolah connects sustainably grown, low-emission, traceable barley to customers; Regen4real provides the sustainability framework and how to interpret it across complex farming systems; Asahi uses the data to inform sustainability decision-making and to report on Scope 3 emissions, all from the one verified record Downforce provides.

05

A continuous record, year on year

A continuous record traces whether soil carbon is gaining, holding or losing, year on year, across every farm.

05

A continuous record, year on year

A continuous record traces whether soil carbon is gaining, holding or losing, year on year, across every farm.

05

A continuous record, year on year

A continuous record traces whether soil carbon is gaining, holding or losing, year on year, across every farm.

customer perspective

Regen4real was built to bridge the gap between what happens on farm and what end users need to report. This work shows how real data, collected at commercial scale, supports more credible and practical outcomes.

Stuart Tighe

Chief Executive Officer, Boolah

customer perspective

Regen4real was built to bridge the gap between what happens on farm and what end users need to report. This work shows how real data, collected at commercial scale, supports more credible and practical outcomes.

Stuart Tighe

Chief Executive Officer, Boolah

customer perspective

Regen4real was built to bridge the gap between what happens on farm and what end users need to report. This work shows how real data, collected at commercial scale, supports more credible and practical outcomes.

Stuart Tighe

Chief Executive Officer, Boolah

On-farm outcome

The same verified data lets Boolah and Regen4real prove the benefit to growers, and bring more farms in. The same approach is scaling to more barley growers, and to other crops and off-takers.

On-farm outcome

The same verified data lets Boolah and Regen4real prove the benefit to growers, and bring more farms in. The same approach is scaling to more barley growers, and to other crops and off-takers.

On-farm outcome

The same verified data lets Boolah and Regen4real prove the benefit to growers, and bring more farms in. The same approach is scaling to more barley growers, and to other crops and off-takers.